If the Keyword is One of Those Types Make Sure the Content Offers the Utility Expected of That Type. Be Careful When Dealing With Informational Queries That Google Could Use in Its Knowledge Graph. If Your Pages Deal With Established Facts That Anyone Else Can State Then You Have No Differentiation and That Type of Information is More Likely to End Up as Part of Googles Knowledge Graph. Instead Go Deep on Information Queries. Expand the Information. Associate It With Other Information. Incorporate Opinion. Btw Bill Has Some Interesting Reading on the Methods by Which Google Might Be Identifying Different Types of Queries.
Methods Systems and Apparatus Including Computer Program Resources for Queries. In an Aspect a Candidate Query in a Query Sequence is Selected and a Revised Query Subsequent to the Candidate Query in the Query Sequence is Selected. If a Quality Score for the Revised Query is Italy Telegram Number Data Greater Than a Quality Score Threshold and a Navigation Score for the Revised Query is Greater Than a Navigation Score Threshold Then a Navigational Resource for the Revised Query is Identified and Associated With the Candidate Query. The Association Specifies the Navigational Resource as Being Relevant to the.
Candidate Query in a Search Operation. . Solve Real Problems This is a Followon From Ensuring You Provide Content With Utility. Go Beyond Keyword and Topical Relevance. Ask What Problem is the User is Trying to Solve is It an Entertainment Problem a How to Problem What Would Their Ideal Solution Look Like What Would a Great Solution Look Like There is No Shortcut to Determining What a User Finds Most Useful. You Must Understand the User. This Understanding Can Be Gleaned From Interviews Questionnaires Third Party Research Chat Sessions and Monitoring Discussion Forums and Social Channels. Forget About the Keyword for the Time Being.